The Market
"Online managed business travel represents $12billion in 2006 growing at 26% CAGR to over $31billion in 2009" eMarketer
"Online leisure and unmanaged business travel sales in the U.S. totaled over $77.7 billion in 2006" eMarketer
"U.S. annual corporate travel (both online and agent assisted) at $75billion, growing 5% annually" Jupiter
"online travel consumers in the U.S. are poised to spend some $122 billion by 2009" eMarketer
"Total U.S. travel sales (online and offline) will be $235.2 billion this year. This means that in 2007 online sales will account for about 49 percent of total travel sales." PhoCusWright
All factored in, total U.S. online travel sales equal $114.2 billion in 2006.
Growing pressure to reduce corporate travel costs creates the market for travel automation solutions like mTravel and my|mTravel, while credit card fraud and identity theft create the demand for our travel security solutions. RBT intends to initiate sales to lightly managed corporations spending $3MM to $10MM annually in the following high travel segments in the US: professional services, financial services, high tech hardware, software, and services, automotive, aerospace, and discrete manufacturing.